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Digital Marketing

email marketing best practices how to do email marketing
Digital MarketingOnline MarketingStory
May 12, 2017

Heckled on Email Marketing Best Practices

Speaking on stage I was challenged by an audience member on whether email marketing still works: "But aren't people overwhelmed by emails, their inbox so full of it they ignore it?" It's true that people are more protective of their email inbox - and more careful about what they allow in it.  But…
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7 Ways of Creating Great Social Media Content
Content MarketingCopywritingDigital MarketingDigital Marketing StrategyLeverageMarketingOnline MarketingPersuasionSalesSEOTechnology
May 5, 2017

7 Ways of Creating Great Social Media Content

If you are doing content marketing as part of your digital marketing strategy to grow your business, then you know how challenging it can be to constantly be coming up with ideas for your content.  Ideally in order to get a decent amount of traction you want to be posting multiple…
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