Category

Business Strategy

Are you working too hard? Leverage

Are you working way too hard?

Firstly, I have a free business training coming up next week, all about adding leverage to your business. Click here to sign up Right, back to the working way too hard part... Every week I see business owners who are overworked, overstretched and not happy with how their business is…
Kim Baird
September 16, 2022
Business Strategy

When is the best time to make changes?

Change is inevitable. It is part of life and is part of every business. However, there is a big difference in when and how changes are made as to what the outcome will be. How easy those changes are to implement and how effective the results will be are also…
Kim Baird
August 28, 2022
Business Strategy

Go Deep Instead to Grow Your Business

There are often common themes that run through my coaching sessions at particular times. I've had one such theme running through my client sessions lately that I wanted to share with the Amazing Business community because I know this is relevant to so many business owners. It could in fact…
Kim Baird
June 23, 2022
Business EssentialsContent MarketingDigital MarketingDigital Marketing StrategyLeverageMarketingOnline MarketingPersuasionPositioningSalesSEO

What is Content Marketing and Why it is so Important for Business?

Content marketing is a marketing approach where businesses provide relevant and valuable information (content) to educate and engage their ideal target market.  The ultimate aim of this marketing as with all marketing is to acquire and retain ideal customers/clients for their business. Content marketing has actually been around for a…
Kim Baird
October 10, 2018
7 Ways of Creating Great Social Media Content Content MarketingCopywritingDigital MarketingDigital Marketing StrategyLeverageMarketingOnline MarketingPersuasionSalesSEOTechnology

7 Ways of Creating Great Social Media Content

If you are doing content marketing as part of your digital marketing strategy to grow your business, then you know how challenging it can be to constantly be coming up with ideas for your content.  Ideally in order to get a decent amount of traction you want to be posting multiple…
Andrew Baird
May 5, 2017