Category

Marketing

Content MarketingDigital MarketingMarketingOnline Marketing
March 9, 2019

Why aren’t you getting enough clients from social media

​​​​Social Media Marketing... How is yours going? ​​​​​​​Is it luke warm generating a trickle of clients occasionally? Or is it a limp biscuit getting no traction at all? ​​​​​​​It has been a hot topic in recent years among businesses to try to get the gold out of the social media…
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Digital Marketing
October 27, 2018

[VIDEO] Don’t think your social media or content marketing is working? Watch this…

Don't think your social media or content marketing is working? Often it absolutely is without you realising! Watch the video to find out how it does have an impact...
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Business EssentialsContent MarketingDigital MarketingDigital Marketing StrategyLeverageMarketingOnline MarketingPersuasionPositioningSalesSEO
October 10, 2018

What is Content Marketing and Why it is so Important for Business?

Content marketing is a marketing approach where businesses provide relevant and valuable information (content) to educate and engage their ideal target market.  The ultimate aim of this marketing as with all marketing is to acquire and retain ideal customers/clients for their business. Content marketing has actually been around for a…
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heart marketing business success
Business EssentialsCopywritingPersuasion
July 12, 2017

Heart and Marketing

Not something that often go together.... But heart is one of the biggest keys to getting results in your marketing. We justify our actions with logic, it's what we think makes the world go round but really it's emotion or *heart* that drives our decisions. Which leads to the challenge: tapping into…
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email marketing best practices how to do email marketing
Digital MarketingOnline MarketingStory
May 12, 2017

Heckled on Email Marketing Best Practices

Speaking on stage I was challenged by an audience member on whether email marketing still works: "But aren't people overwhelmed by emails, their inbox so full of it they ignore it?" It's true that people are more protective of their email inbox - and more careful about what they allow in it.  But…
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