October 10, 2018
Content marketing is a marketing approach where businesses provide relevant and valuable information (content) to educate and engage their ideal target market. The ultimate aim of this marketing as with all marketing is to acquire and retain ideal customers/clients for their business. Content marketing has actually been around for a…Read More
July 24, 2017
Are you losing clients from this?
Don't put possible clients through a maze in order to buy... Make it as simple as possible for people to buy off you! Seems obvious right? Yet so many businesses make the process of finding out about their products and services really difficult. Even worse, when it comes to actually…Read More
April 18, 2017
Digital Marketing Strategy Suck?
I talk to business owners all the time who claim "Digital Marketing doesn't work", they'll also complain about Email Marketing or LinkedIn Marketing and many other flavours of digital marketing. Here's the funny thing though, I also know savvy business owners who are making digital marketing work for them, I…Read More
April 24, 2015
How to Use Google Analytics To Grow Your Business
First off, I wanted to say a big thanks to Andrew and Kim for sharing my knowledge on their blog. I've only just started on my blogging journey so it's fantastic to get an opportunity like this. I'm here to chat with you about how to use Google Analytics or GA…Read More
March 9, 2012
Marketing Problems (Attracting Attention in the Distraction Age)
Most people are busy, busier than ever and if you're marketing your business you may be having problems getting people's attention. I'm going to reveal 4 ways to get your ads noticed, your emails opened and people paying attention to you and your business. The Attention Slap To attract their…Read More